In this episode, we dive into our pre-market process for business owners considering selling their companies. Learn how this strategy can help maximize value, set realistic expectations, and align your business with buyer interests. We’ll also explore the importance of tracking key metrics and keeping a pulse on the market to ensure your business is ready when the right opportunity comes. Whether you're planning to sell soon or just starting to consider it, this episode will help guide you through the early steps of the journey.
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